- Travel Topics
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Still in China where blogging is near impossible. I say that despite the fact that we posted more this month than any other month before. The fact is that the internet is so poor it is insanely difficult to accomplish anything! For example, I can’t even tell if the graphs below load correctly…can someone tell me in the comments? Even the smallest tasks can take large chunks of time and I’m really hoping that this is more of a China thing and not an all around Asia thing.
Despite this we’ve made some large strides/successes and I’m beginning to look at the blogs as a nice source of ancillary income. I haven’t done the hard math, but I believe that we have funded at least the last two months of travel, if not all three through the income we’ve received from blogging. Needless to say, we’re pleasantly surprised.
That said, being a full time blogger is probably not where either of us see ourselves 5 years from now. I for one don’t think I have the skill, patience, and, frankly, the blog isn’t very niche. As such, we’re starting to brainstorm other possible ventures we could get into. Some might be considered natural offshoots of the travel blogging while others, not so much. More on that in the next few months…
Social Media: Still in china and still blocked. Whatever progress is being made it is purely ambient and through no effort of our own.
Traffic: November fell short of October in terms of traffic and for the first time we did not top the previous month. Believe it or not I expected this for a multitude of reasons. As usual, we were unable to promote any of our articles through social media. This was also true for October, however, unlike October, I think November was just a “bad” time to be blogging. There was immense competition with Veteran’s day, the election, and Thanksgiving. This is our first November blogging but I have to believe, seasonally, for these reasons, it’s an all around poor month. I’m wondering how other bloggers fared and if they had a similar experience?
No guest posts and interviews this month (we did a few but none have posted yet):
and the interviews we do on our site
Advertising: October was a milestone month in terms of really trying to squeeze all the juice out of this blog in order to push the limits on advertising revenue. I was almost certain that we wouldn’t be able to top it (or even come close to it) in November. But, as has been the case time and time again – I was wrong. November shattered October, in part due to our successes in bringing advertisers over to our other blog (avocadopesto.com), a newfound sponsorship with Arribaa, and advertisers giving the OK to for the post to not appear on the home page. This limits it in the eyes of the reader but appeases the advertiser because the post is still considered on the blog.
Unfortunately, since we have made minimal progress increasing our page rank and domain authority the prices we are able to negotiate are more or less the same, so in order to increase revenue we simply have to work with more people – and there is a limit to the number of people one can work with in a given month. Barriers such as communication, number of posts, availability of contacts, etc are the factors that impose an upper limit. At this point, the best way to increase revenue would be to make the blog more appealing to advertisers and increase our power to negotiate.
I also mentioned last month that I don’t believe that this is a long term solution. Despite another great month, I’m still convinced of that, but my concept of short term is changing. I think that this can persist for several months. Maybe 6 or so? Definitely more than I thought last month, which was that the well of prospective advertisers would run dry in January. Above all, if there is any hope of long term, sustained advertising revenue, it is going to be on other bloggers’ willingness to share contacts.
Lastly, for those interested in advertising I encourage you to consider linklift. It’s a site where you submit your blog and advertisers can contact you directly with proposals. They always come through on payment and offers are at least $100. They have a promotion right now where if you sign up you get 10 GBP just for getting approved. Also if you sign up using our referral link, we get 15 GBP. Sounds like a good deal.
Google Page Rank: 2/10
Domain Authority: 39/100 (up from 37 last month)
Total Advertising Revenue: $3,050
Total Value Received: $33
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